Members

Cindy Cash
Woman with Laptop
Organisation
Australian Red Cross Life Blook
Position
Head of Marketing, Planning Strategy and Experience
Mobile
Email
CCOF Member Since
2022
LinkedIn
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Qualification
Biography

I am an experienced marketing leader with expertise in marketing strategy, customer experience, and insights. Curious, analytical, and creative, I am passionate about working with people to craft a vision for the future and the path to get there. I have a strong track record of success in leading transformational change programs for brand and customer experience in complex corporate environments.

Key capabilities:
- Brand management
- Customer experience management
- Stakeholder engagement
- Leading through change
- Marketing strategy
- Research and insights
- Systemic improvement
- Journey mapping
- Establishing new business functions